makin' it rain

burger king

How does a fast food brand break through the chatter of Christmas and the end of the worst year ever, in order to launch their new menu? 

... ooOoOO, WE KNOW! Venmo thousands of people one singular dollar with zero explanation. At least that's what we did, and it was pretty damn successful. 

Copywriter: Wilsynn Wheat

Art Direction: Sara McLaws & Helen Reiger

Associate Creative Director: Cody James Dummer

Creative Directors: Enrique Camacho